ACCELERATING INNOVATION
AND RENOVATION
India
Goodknight Fast Card
- Revolutionary paper-based solution; opens up a whole new format
- Available at just Rs. 1 per card
- Does not require electricity
- Offers tremendous potential in rural India where penetration of household insecticides is very low
India
Goodknight Xpress
- India's fastest and most powerful liquid vapouriser
- 3X more powerful than other liquid vapourisers in the market
- Does away with the need for the dual regimen of clubbing liquid vapourisers with other faster acting formats like coils
India
aer twist gel
- Unique gel technology provides consistent fragrance from day 1 to day 60
- Spill-proof
- Exclusive twist mechanism makes it easy to turn on and off
- Fits well in your cup holder or sits stylishly on the dashboard
India
Godrej No.1
- Grade 1 soap, superior quality and outstanding value for money
- Builds on the natural beauty platform of Godrej No. 1
- Exotic lavender and moisturising milk cream combined with natural oils, leaves your skin soft and fragrant
India
protekt
- A new dimension in health and protection, by merging performance with a never-before user experience for Indian consumers
- India's first instant foam hand wash with effective germ protection for children
- An alcohol-free (and therefore skin-friendly) hand sanitiser with 8-hour germ protection, for the first time in India
- Innovative, water-based, mosquito repellent spray, stays effective for 8 hours
- Environmentally sensitive products, packed in 100% recyclable bottles
INDONESIA
Stella Membrane
- Stella ventures into the car (rear view mirror) category
- Becomes the market leader within just 8 months of launch
- Range designed to appeal to whole family; becomes a major contributor to its success
- A new home range launched, following on the success of the car range
AFRICA
Darling Easy Braid
- Nigeria's first-ever hybrid braid
- Pre-cut and pre-picked, it is ready-to-use; saves time, prevents waste and provides a perfect 'pencil finish'
- Tangle-free and lightweight, minimising hassles
- Hot water set, the tips of these braids curl when placed in hot water
LATIN AMERICA
Ilicit
- Relaunches with a new proposition of revitalising hair colouring with silk proteins
- Endorsed for the first time by a celebrity brand ambassador, actress Carolina Arregui
- Maintains leadership in volume market share
UNITED KINGDOM
Soft & Gentle
- Exciting new refreshed range of the highest quality, nature-inspired fragrances
- Kind to sensitive skin, with 48-hour protection
- Establishes fragrance as the unique selling proposition: 2 new fragrances, Orange Blossom & Grapefruit and Pear & Cottonflower
- Develops stick deodorants to ensure a comprehensive range of formats